Buyer’s Guide Data Capture & Engagement Platforms for Consumer Marketing
eBooks
Data Capture & Engagement (DCE) Platforms offer a more compelling way to run marketing promotions – by enabling retailers and brands to run engaging promotions with speed and efficiency, while ensuring data security and privacy compliance.
To successfully collect ZDP, first define your brand’s ZPD data model and then start collecting the ZPD you need — by tapping existing sources, adding new sources, and making it easy for customers to keep their ZPD up-to-date.
Preference-Based Personalization: The Power of Giving Customers Control of Their Data
Webinars
Discover how to turn privacy challenges into personalization opportunities, ensuring your brand stays ahead in an environment where responsible data practices are foundational. Featuring Director of D2C, Martech, and Digital Compliance at OLLY.
Looking for new ways to increase your followers and drive more positive brand engagement on Instagram, TikTok, Facebook, or X? See how social media marketers can use Wyng to create highly-engaging content that is irresistibly shareable.
Discover how brands with large, frequently-changing product catalogs can create product finder quizzes and shoppable UGC galleries in much less time with a lot less manual effort.
Learn about Wyng’s latest AI product for marketers: Gen AI Experiences. We’ll demonstrate how your brand can use Gen AI Experiences to unlock fresh, creative campaign concepts only made possible with AI. In addition, learn how to use our advanced gamification and UGC capabilities to create digital experiences that stand out amongst your competition.
Preview a walk-through of Wyng experiences focused on collecting zero-party data (aka. preference data), along with key features allowing brands to frictionlessly and progressively collect ZPD across sessions, devices, and channels.
Preview the latest Wyng product developments, including Wyng Gen AI Quizzes, that allow you to create highly creative and personalized content to supercharge customer acquisition.
Wyng Wrapped: 2023 Year in Review and Townhall with Wyng Executive Team
Webinars
Watch our 2023 end-of-year webinar for a look into the year's most engaging Wyng customer campaigns, impactful product developments around gamification and zero-party data collection, and 2024's most anticipated product releases.
Learn strategies CPG brands can use to drive more opt-ins and understand their audience – without the need of purchased market research or hefty technology investments.
The Panthers Won the 2016 Season with this Campaign
Case Studies
The Panthers call the campaign one of the team’s most successful of the 2016 season, and we’ve identified five techniques that any pro sports team could benefit from...
To showcase the full range of shopper marketing approaches, we’ve catalogued our favorite campaigns and digital strategy tips in this Shopper Marketing Resource Guide.
Throughout this eBook, we’ll deep dive into the specifics of retail campaigns that have accomplished set goals, in addition to explaining exactly how they did it.
"Gallery of Style, was the perfect way for us to leverage Wyng because it allowed us to highlight our artists in a broader way than what we can normally achieve in just the salon setting."
"Simply adding to the noise and attempting to shout louder than competitors is not a viable strategy, which is why we decided to do things a bit differently this year."
Throughout this eBook, we’ll deep dive into the specifics of digital campaigns that have accomplished set goals, in addition to explaining exactly how they did it.
Throughout this eBook, we’ll dive into the specifics of media and entertainment campaigns that have accomplished set goals, in addition to explaining exactly how they did it.
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